The Marketing & Communications Manager (MCM) will be responsible for developing and executing a marketing plan for CRS in Haiti in close collaboration with the Country Representative, the Senior Management Team, and program staff. The MCM will liaise with and manage external consultants in photography, design, printing, and event execution in support of the marketing plan and will build the capacity of CRS staff in communications planning and implementation. A critical element to the job will be CRS’ brand management in Haiti, in line with guidance and procedures from CRS’ global headquarters in the US. The MCM is a key member of the CRS team and will work closely with Senior/Program managers on a variety of assignments.

1. Marketing Plan Development: in close collaboration with the Monitoring Evaluation Accountability and Learning (MEAL) Coordinator and Senior Management team, the MCO will focus on developing a high-quality marketing and communications strategy to increase CRS/Haiti’s profile in the strategic programming areas as well as partner capacity building.

2. Crafting Messages: The MCM, in collaboration with the relevant program team, will develop specific “pitches” tailored for each audience. These pitches will be finalized with HQ, regional, and/or country program staff before delivery.

3. Content development: in collaboration with the relevant project teams, travel (or facilitate travel with consultants and regional staff) to field locations to interview beneficiaries and capture compelling success stories. Develop or update marketing materials (multi-media, print, posters, and others) for various distribution and delivery methods. Develop briefing guides, feature stories, background statements, fact sheets, PowerPoint presentations, web releases and talking points that effectively transmit accurate and timely information about CRS in Haiti.

4. Resource Mobilization: In collaboration with the Business Development Specialist and the Senior Management Team, the MCM will refine or develop program communication strategies to best position CRS to gain a competitive advantage with funders in Haiti. This includes being in close contact with communication representatives of institutional funders to regularly provide stories, photos, and communication reports as required, as well as ensuring CRS/ Haiti’s compliance with donor’s branding and marketing requirements.

5. Media Relations: Under the direction of the Country Representative (CR), and in collaboration with the Regional Information Officer, manage media relations in Haiti.

6. Social Media: Act as the country program focal point for implementing a social media strategy with HQ. Generate ideas for Facebook, Twitter and Instagram posts, and share with HQ communications team. Ensure photographs meet standards for branding, photo credits and archiving. Support HQ team to respond to any Nigeria specific comments or messages.

7. Representation & Networking: Support the planning and coordination of events, missions, VIP visits, under the leadership of the CR. Keep informed of initiatives and programmatic directions in the international and national NGO community in Haiti. When requested by the CR, attend national and international organization events to represent CRS and its programs. Assist in coordinating HQ and donor delegations to CRS programs.

8. Events Management: coordinate and organize major events for CRS programs and partners, including project launches, donor visits, and anniversary events. The MCM may be assigned to assist partners in organizing key partner events.

9. Brand Management: Ensure that all project communications are appropriate for CRS’ strategy, identity and the changing operational environment in Haiti, including but not limited to CRS’ project sites, project documents, video and visual pieces, media products. Take leadership in ensuring that all project communications are consistent with CRS’ branding and publications guidelines, global best practices and donor requirements.

10. Training and Capacity Building: Facilitate and coach relevant CRS staff in Haiti and partners on best practices in marketing and brand management.

1. Minimum Master’s Degree in Communications, Journalism, or related studies; relevant experience in INGOs or UN preferred
2. Minimum of five years’ experience working on marketing and communication activities in the Humanitarian and relief, or business sectors.
3. Ability to work with stakeholders on multiple levels including government agencies, non-governmental organizations, donors, media groups, religious groups (Catholic, Muslim) and CRS staff
4. Proven interpersonal skills and ability to influence through communication
5. Demonstrable track record of successfully disseminating information to a variety of target audiences
6. Capacity to plan, coordinate, organize and schedule and deliver outputs to a specified deadlines
7. Visual literacy and visual communication competencies and skills in publication design
8. Understanding of major issues of international development and donor assistance
9. Flexibility to work both in a team and independently
10. Cultural sensitivity, patience, and flexibility
11. Demonstrated personal accountability and driven to serve others
12. Understanding of and experience with faith-based organizations, local church structures, and accompaniment and capacity-building principles in local partnerships highly desired
13. Ability to travel nationally and internationally as required
14. Excellent English language oral and written communication skills
15. Highly proficiency in Microsoft Office applications and desktop publishing skills
16. Experience in Adobe Indesign and photoshop is strongly desired
17. Proven organizational skills and ability to manage multiple tasks simultaneously
18. Mature disposition in appropriately managing sensitive situations

Reporting Activities: Keep CRS’ Regional Information Officer updated on key communications events, programmatic developments, success stories, high-profile visits, and similar activities for onward communication to CRS/HQ and potentially the US Media.

B: Supervisory
1. Draft scopes of work and provide supervision to field level CRS and partners staff as required.
2. Consultants for events management, photography, and videography


Key Working Relationships:
Internal: Country Representative, Deputy Country Representatives, Head of Programs, Business Development Specialist, Chiefs of Party, Senior Management Team, Regional Information Officer, Marketing and Communications Department (HQ)

External: Representatives of other nonprofits, Contractors, Vendors, project partners, and donors

All interested candidates must submit: Cover Letter, Resume, Diplomas with the mention "Marketing and Communications Manager (MCM) " in the subject line to haiti.recrutment@crs.org

Disclaimer:
This job description is not an exhaustive list of the skill, effort, duties, and responsibilities associated with the position.



***Our Catholic identity is at the heart of our mission and operations. Catholic Relief Services carries out the commitment of the Bishops of the United States to assist the poor and vulnerable overseas. We welcome as a part of our staff people of all faiths and secular traditions who share our values and our commitment to serving those in need. CRS’ processes and policies reflect our commitment to protecting children and vulnerable adults from abuse and exploitation.

CRS' talent acquisition procedures reflect our commitment to protecting children and vulnerable adults from abuse and exploitation.
CRS is an Equal Opportunity Employer